In today's ultra-competitive yet highly skeptical market, establishing trust between consumers and businesses is more crucial than ever. "The Trust Gap: How to Overcome Buyer Hesitation, Build Advocacy, and Cultivate Trust in a Skeptical World" dives deep into the psychology of consumer/buyer decision-making and the factors that create initial hesitation and uncertainty. This insightful and engaging keynote will explore the importance of transparency, authenticity, and empathy in building lasting relationships with your target audience. By understanding and addressing the doubts, fears, worries, and questions that arise in the mind of potential customers, businesses can effectively bridge the trust gap and ultimately secure their loyalty and patronage. Attendees will walk away armed with actionable strategies to close the trust gap and position their brand as a trusted partner in the eyes of their customers.
This session is led by Marcus Sheridan and brought to you by: Qual Chem.
Marcus Sheridan is an International Keynote Speaker and Co-Owner of IMPACT known for his unique ability to excite, engage, and motivate audiences.