Make Way for Gen Z!

David & Jonah Stillman, Authors

David and Jonah Stillman

5/8/2023 - 8:00 - 9:00 AM, 9:30 - 10:30 AM

Believe it or not…there's life after the Millennial generation. A new generation is starting to hit our workforce, yet no one has been talking about it. Until now. As the car wash industry looks to get on the radar of Gen Z this session will dive into some important questions… Does Gen Z know about the robust career options in the car wash industry? How can car wash business owners tap into Gen Z’s DIY mentality? are Gen Z‘res buying cars?  And most importantly...
Are you ready for GenZ? Don't be surprised when you find they are nothing like the Millennials and the time to get to know them is today. The leading edge of GenZ has entered their 20s. While they might just be your intern for now, you need to know that they are your future workforce and marketplace.
Best selling author and generations expert David Stillman offers insights into the next generation – and even better, he's bringing one along! The first GenZ speaker to hit the circuit.
That's right, the first GenX and GenZ (father-son) speaking combo can help you get ahead of the curve. No more speculating about the latest generation, here's your chance to get the straight scoop from two experts, and have fun doing it!
Based on the results of a national Gen Z research study, GenZ@Work, audiences will get fresh insights on what makes this newest generation tick. Who are they? What are their expectations around careers and the workplace? How have changes in parenting styles shaped them in new ways? What's it going to take to get this generation in the door, on board, and up to speed? 

David Stillman is not new to the generational conversation. For almost twenty years he has been called on by business executives, politicians and the media to share his expertise on how best to bridge generational gaps. David has appeared on CNN, CNBC, and the TODAY Show as well as NPR and in Fast Company, The New York Times, USA Today, and The Wall Street Journal.

His creative communications work have earned him numerous accolades including gold medals at the NY Film Festival, the much coveted CLIO Award, and most recently was named as one of 200 People to Watch by the Business Journal as well as one of the Power50.

In addition to being an internationally acclaimed speaker on the generations, David is also the co-author of two best-selling books including When Generations Collide and The M-Factor: How the Millennial Generation Is Rocking the Workplace.

David’s latest book Gen Z @ Work published by HarperCollins describes the 7 key traits of Gen Z. He has coauthored this book with his Gen Z son, Jonah.

Jonah Stillman growing up, for 10-years, Jonah competed on the national US circuit in snowboarding. He was ranked in the top 5 in the US before hanging up his helmet to pursue working with his Dad in the generational field.

Jonah is the Co-author of Gen Z @ Work published by HarperCollins. It describes the seven key traits of better understanding and connecting with Gen Z in the workplace.

GenGuru, the company which he co-founded with his father, has worked on Gen Z strategy projects with some of the world’s biggest companies, including Microsoft, The NFL, Gatorade, 3M, Universal Studio, NBC,Virgin, and Clif Bar. He has shared his insights on Gen Z with CNBC, MSNBC, TED, and CBS and is featured in Fast Company, TIME, INC, Forbes, Fortune and the NY Times.

Success Magazine voted Jonah and David in the top 25 most influential speakers and authors.

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