Looking Forward: The Complete Customer Experience

5/9/2023 - 10:15 - 10:45 AM

Driven Brands' Courtney Johnson discusses the importance of the complete customer experience, from the apps on their phone to the finishing touches of their wash. 

Courtney Johnson joined Driven Brands in October 2022 as CIO, Car Wash overseeing Car Wash digital and data strategy.

Courtney brings experience across a variety of industries and disciplines within the Marketing, Procurement, Operations, IT and Project Management domains. Immediately prior to taking on this role she served as Director of Product Management at Pampered Chef, where she led development & execution of the company’s global product strategy and launches and launched Pampered Chef’s first subscription program. Prior to Pampered Chef, Courtney held leadership positions at Kraft Heinz, Whirlpool Corporation, and Build-a-Bear Retail Management.

Courtney has a BA from Vanderbilt University, an MS in Strategic Management from Indiana Kelley School of Business, and an MBA from Indiana Kelley School of Business.

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